Measuring Tools with Mary Abbazia

Measuring Tools with Mary Abbazia

This week’s theme: Measurement tools

When we learn to measure the options and how we feel about them, it adds logic and perspective. This allows us to step back and not only process fear but learn how to choose positive actions to work through it.

From Fear to Fire: Secrets to Overcome Fear, Embrace your Gifts and Achieve Success

This is the place where real people share real challenges. Where you can find a common bond and uncommon wisdom through their stories. Use tips from the breakthroughs of others to jump start your success. Speaker, author, adventurer, and Host Heather Hansen O’Neill takes you on the journey from fear to fire. Today we talk about measurement tools that help us understand and move through fearful situations.

Mary Abbazia is Managing Director of Impact Planning Group – a strategic consulting company. She is Co-Author of The Accidental Marketer, and a TEDx & Keynote Speaker.  Mary is known for her ability to unlock organizations’ superpowers and their unique point of value. She is originally from Northern California where she started her career at Intel, and later joined The BASES Group, forecasting new products & services. Over the past 20 years she has taught marketing to executives at Columbia University and at California Institute of Technology.  However, most of her time is spent helping organizations use the Impact tools to quickly align and create their strategies.  Clients include companies such as GE, Pfizer, UTC and Marriott.

Mary has used the Impact measurement tools for more than just business. She has incorporated it into her life and successfully navigated challenging times because of it. And today, she’s sharing these concepts and tools with you. Enjoy!

For more information about Mary Abbazia and the resources mentioned in the podcast, visit the Impact Planning Group WEBSITE….and access to The Accidental Marketer book.

Quote of the day: “Learn from yesterday, live for today, and hope for tomorrow. The important thing is not to stop questioning.” ~Albert Einstein

I also added this CTA on the content, “Have you heard about the new Elements of Adventure program??  Check it out here!

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