This week’s theme: Crystallization
Crystallization of marketing and sales is the process of refining and distilling your business strategies to their most essential and impactful elements. It involves clarifying your brand message, amplifying your unique value proposition, and effectively monetizing your products or services. When all is said and done, the ultimate goal is to make a meaningful impact in the world through your work.
From Fear to Fire: Secrets to Overcome Fear, Embrace your Gifts and Achieve Success
This is the place where real people share real challenges. Where you can find a common bond and uncommon wisdom through their stories. Use tips from the breakthroughs of others to jump start your success. Speaker, author, adventurer, and host Heather Hansen O’Neill takes you on the journey from fear to fire. Today we talk about the significance of strategic marketing and explore how a refined marketing and sales model tailored for thought leadership can enable individuals to monetize their expertise and turn their brilliance into sales.
Theresa Rose is a Brand and Business Crystallizer, Strategic Co-Creator, and Certified Speaking Professional who works with experts and their businesses to create one-of-a-kind visual brands they can draw on a cocktail napkin. Using her Crystallization Process, Theresa helps thought leaders Clarify, Amplify, and Monetize their Brilliance as efficiently — and lucratively — as possible.
Connect with Theresa:
Website: Theresa Rose
Social Media accounts:
Watch Theresa’s new TEDx
As a thank-you, listeners will receive complimentary access to Theresa’s video course, The Crystallization Process: 10 Steps to Clarify, Amplify, and Monetize Your Brand and Business.
Quote of the Day:
“It may be hard to monetize fame, but it is impossible to monetize obscurity.” ~Cory Doctorow
Have you read Where’s the Office? Moving Today’s Leaders from What IS to What CAN BE yet?